“The Years to Visit Mongolia” will be a Stimulus for the Rapid Recovery of Tourism
Mongolia announced 2023 and 2024 as “The Years to Visit Mongolia” and approved the slogan “Welcome to Mongolia.”
Mongolia announced 2023 and 2024 as “The Years to Visit Mongolia” and approved the slogan “Welcome to Mongolia.” With this announcement, the government aimed to give state support to promoting Mongolia, bind the promotion and activities of many different industries into one policy, and increase the budget and workforce for this activity. On the other hand, the declaration of “The Years to Visit Mongolia” has the political importance of taking the lead to the State and moving forward during this time of tourism industry breakdown. Tourism revenue contributes to the national GDP and supports local communities and small and medium enterprises. Therefore, tourism is the envoy that represents the culture. The cultural envoy signs a 5-year contract with the Ministry of Foreign Affairs and reports annually. It means that the cultural envoy accepts additional duties and responsibilities to their work. Moreover, the Cultural Envoy makes a unique contribution to the geopolitical, political, and economic policies of any country, sometimes it becomes an invisible means. The primary approach of Mongolia is to maintain an economy, trade, and foreign relations balanced and not overly dependent on any country and to become a corridor region for Central Asia. Many objects need to be improved, such as the standards of tourist services, availability of air transport, seats, prices, etc., implementation of the “Vision 2050” development policy by specific industries, and what advantages and positivity need to be formed for individuals. Therefore, the government and the private sectors need to work together to liberalize the business industry and develop the free business simulation.
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